Marketers in Demand

Specialist agencies for small, scrappy teams

Marketers in Demand is the home of New North, Motion, Spoke and Ideometry. Each one does a different job. All of them help small B2B marketing teams do more with less.

Inc. 5000 One of Inc. magazine's fastest-growing marketing agencies in 2024, 2025 and 2026

Our flagship agency · newnorth.com

B2B marketing that gets you on the shortlist

Your buyers decide who they're considering long before they contact anyone. New North is the whole marketing department for B2B tech companies with a small team and a budget that has to go far, for less than your next two hires.

How a buyer reaches the shortlist

  1. Month 1 — Googled the category (No CRM record)
  2. Month 2 — Listened to the anchor show (No CRM record)
  3. Month 3 — You were cited in the answer (No CRM record)
  4. Month 4 — Saw your ad again (No CRM record)
  5. Month 5 — Downloaded the benchmark (In CRM)
  6. Month 7 — Brought the team to pricing (In CRM)
  7. Month 9 — “Can we see it next week?” (In CRM)

Program 01: Authority

Build what's worth knowing you for. The anchor series, search and LLM visibility.

Program 02: Reach

Put it in front of the whole market. Distribution, social and brand-building paid.

Program 03: Pursuit

Work the accounts you actually want. Named-account plays, measured on replies, not clicks.

First call to roadmap, in two weeks

Every engagement starts with the Aligned Growth Engine: a defined 90-day plan with a real number attached.

The rest of the family

Specialists for the deep work

When you need one thing done exceptionally well, these teams go deeper than a generalist can.

  1. 01

Motion

Own the media. Own the market.

Done-for-you video series and podcasts for small B2B marketing teams. Motion plans, creates and manages content you're proud to share.

  1. 02

Spoke

We turn your best recordings into your most profitable content.

Spoke works with marketers to repurpose their best recorded content into video, audio, and written formats.

  1. 03

Ideometry

Go to market. Win more deals. Grow your robotics company.

Targeted, measurable marketing for robotics companies that want more market share without wasting budget.